Facebook Ads 101

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Learn the basics of running Facebook advertising campaigns.

What's included?

Video Icon 4 videos File Icon 4 files Text Icon 2 text files


Getting started
Add the Facebook pixel to your site
4 mins
PDF: installing the Facebook pixel
76.9 KB
Create a conversion event
Define your conversion event
4 mins
PDF: create a conversion event
203 KB
Create your Facebook ad campaign
Create and buy your ad
9 mins
PDF: create your ad campaign
242 KB
Evaluate your Facebook ad results
How is your ad performing?
4 mins
PDF: campaign reports
126 KB
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